Strategic and Leadership Roles
President and CEO, Vita Media Corporation
Business development, sales, marketing and client relations.
Medical writer, researcher, consultant, producer, on air talent.
Clinical Professor and Research Associate, UCSF*
Formulated study design and methodology
Collected and analyzed data
Wrote research publications and grants.
Director, Pharmacy Council on Cholesterol, UCSF
Formed and led coalition of a dozen national pharmacy organizations
Created multimedia professional and consumer cholesterol education materials.
Producer, Writer, Host
-UCSF Pharmacy Continuing Education TV Series, Lifetime Medical Television
First ever pharmacist continuing education series on national television.
Behind the scenes producer, fund raiser, co-writer and on camera host/voice over.
Supervised editorial and editing process.
-Consumer Media Programs
Consumer media programs for adults and children broadcast on local and national
television, radio and airline entertainment network.
Manager of Marketing and Promotions/Media Spokesperson
Safeway Corporate Pharmacy Operations
Developed sales and marketing strategies to enlist new pharmacy customers.
Coordinated complex promotional programs for 1200 pharmacist in the US and Canada.
Developed/hosted a million dollar vendor-sponsored kids club with 45,000 members.
Clinical Pharmacist, Bioterrorism Preparedness
San Francisco Department of Public Health
Logistical/clinical planning to receive, stage, store, distribute Strategic National Stockpile.
Vice President, Business Development
Telerx, HealthCare ConneXions Division
Engage pharmaceutical, biotechnology and medical device clients.
Consult on drug safety technology, adverse event management and medical affairs needs.
*UCSF: School of Pharmacy, University of California, San Francisco
